Material
SBS board
White, smooth board. Common for cosmetics and food cartons where vivid print and crisp detail matter.
Industry
Jewellery, watches & gifts
Rigid boxes for small, precious products that make their impression the moment the lid is lifted.
With jewellery and watches the box is kept as long as the product. Rigid boxes made of wrapped board feel solid and prestigious; textured papers, foil and debossing complete that feeling.
Inserts that hold the product are designed for each form — rings, necklaces or watches. The lid depth also changes the presentation: a full-depth lid looks classic, a shallow lid more contemporary.
For gift ranges, one family of boxes keeps different sizes consistent.
Suitable box styles
Rigid lid & base box
Tuck-end carton
Materials & finishes
Materials and finishes to consider
We help you choose the board and finishes that suit your product, budget and brand — and say plainly when a finish is not worth its cost.
Material
Duplex board
Board with a white front and grey back. A more economical option; the inside of the box looks grey.
Material
Kraft board
A natural brown look. Printed colours appear darker and warmer on kraft.
Material
Micro-flute (E / F)
A thin fluted board, light but strong. Ideal for mailer boxes and can be printed inside.
Material
Corrugated board (B / C)
Thicker fluted board for shipping cartons, with higher stacking and transport strength.
Material
Wrapped rigid board
Rigid boxes made by wrapping thick board in coated or textured paper. Prestigious and long-lasting.
Finish
Matt / gloss lamination
A thin film over the print protects the surface. Matt looks calmer, gloss more vivid.
Finish
Soft-touch lamination
Gives a velvety, silky feel. A favourite for premium cosmetics and gift boxes.
Frequently Asked Questions
Jewellery, watches & gifts — FAQ
A rigid box is made by wrapping thick board with paper and does not fold flat; it is sturdier and more prestigious. A folding carton ships flat, is folded in use and is more economical.
Yes. Foam, board or fabric-covered inserts can be designed for the product.